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Create Experience

CREATE Agenda

Margaritaville Resort

Palm Springs, CA

2023 Agenda At-A-Glance

Sunday, October 1st

9:00am – 7:00pm

Welcome Desk & Badge Pick-Up

The CREATE Experience Welcome Desk is open all day. Check in with us to get your CREATE SWAG and enjoy a refreshing Margarita. It’s 5 o’clock somewhere, right? 

2:00pm – 5:00pm

CREATE Your Experience: Cool Things Tour
Meet up with your restaurant industry peers and immerse yourself in the desert vibes that only Palm Springs can offer! Choose from among multiple local tours and activities to spend a fun and relaxing afternoon. More details to come. Pre-registration required.

5:00pm – 7:00pm

CREATE Poolside Party
Join us for a fun, poolside party! Connect with your restaurant industry tribe for cocktails and appetizers.
Monday, October 2nd

7:00am – 7:00pm

Welcome Desk & Badge Pick-Up
Join us for a fun, poolside party! Connect with your restaurant industry tribe for cocktails and appetizers.

8:00am – 9:00am

Breakfast

Join us for a complimentary breakfast.

9:00am – 10:15am

CREATE Main Stage

Join us at the CREATE Main Stage as we kick off CREATE: The Experience with a high-spirited opening session featuring headline speakers sharing valuable insights in dynamic presentations.

10:30am – 11:45am

CREATED Talks on Main Stage
A series of fast-paced, TED-style talks designed to share tangible business-building ideas in the areas of Finance, Technology and Operations.

11:45pm – 1:00pm

Pop-Up Festival
Join us at the Pop-Up Festival to enjoy lunch and connect with the morning’s speakers in the networking lounge.

1:00pm – 2:45pm

Table Talk Roundtable Sessions
Participate in fast-paced, interactive roundtable discussions designed to tackle the biggest challenges for emerging growth restaurant leaders.

2:45pm – 3:45pm

Pop-Up Festival

Enjoy afternoon snacks, network with your CREATE tribe and connect with speakers for follow up questions.

3:45pm – 4:45pm

Founders Forum on the Main Stage
Inspirational conversations with restaurant company founders who have blazed new trails for emerging restaurateurs. Audience Q&A is encouraged!

5:00pm – 7:00pm

Opening Celebration: Desert Vibes Only!

Sponsored by Johnsonville Foodservice. 

Join us at the Come Monday Café and Patio for a starry night in Palm Springs! Enjoy live music, great food, and tasty cocktails.

Tuesday, October 3rd

7:30am – 8:30am

Breakfast

Join us for a complimentary breakfast.

8:30am – 10:00am

CREATE Main Stage

Today’s CREATE Headliners include the Texas Pete® Kitchen Hero Cook-Off and the CREATORS Awards Panel, sponsored by Dr Pepper Keurig.

10:30am – 11:45am

Festival Program

Ask the Experts – Lightning Keynotes – Fireside Chats

The Festival Program features 30-minute bursts of future-focused, interactive conversations and informative presentations designed to provide you with the key takeaways you need to move your business forward.

11:45am – 1:00pm

Pop-Up Festival
Join us at the Pop-Up Festival to enjoy lunch and connect with the morning’s speakers in the networking lounge.

1:00pm – 2:15pm

Festival Program

Ask the Experts – Lightning Keynotes – Fireside Chats

The Festival Program features 30-minute bursts of future-focused, interactive conversations and informative presentations designed to provide you with the key takeaways you need to move your business forward.

2:15pm – 3:15pm

Pop-Up Festival
Enjoy afternoon snacks and network with your CREATE tribe and connect with speakers for follow up questions.

3:15pm – 4:15pm

Hot Concepts Awards & Panel on the Main Stage
This session is HOT! Let’s celebrate the 2023 Nation’s Restaurant News Hot Concepts winners at this high-energy session featuring the leaders of the hottest new restaurant concepts in the country.

4:30pm – 5:30pm

Closing Keynote: From Fame to Foodservice: An evening with Danny Trejo

Join NRN’s Editor-in-Chief, Sam Oches for a fascinating discussion with famed actor turned restaurateur and cookbook author, Danny Trejo. From years of imprisonment to helping troubled youth battle drug addictions, from acting to producing, and now on to restaurant ventures, Trejo’s name, face, and achievements are well recognized in Hollywood and beyond. Trejo’s expanding restaurant empire includes Trejo’s Tacos & Cantina and Trejo’s Coffee & Donut, with a fifth restaurant opening in downtown Los Angeles in March.

Trejo shares his love of food in Trejo’s Tacos: Recipes and Stories from L.A. and Trejo’s Cantina, a book about cocktails, snacks & amazing non-alcoholic drinks from the heart of Hollywood (release April 2023).

Danny Trejo Headshot

5:30pm – 7:30pm

CREATE 2024 Kick-Off Party: Nashville Style!
Join us at Lone Star Pool where keynote speaker Danny Trejo will be on hand for a meet and greet. No “closing” vibes for CREATE! Instead, let’s kick off CREATE 2024 to be held in October 9-11, 2024 in Nashville.

Thank you for attending the CREATE Experience.

Founding Sponsor
johnsonville-cards
Gold Sponsor
TexasPete_Cloud_Sauces_2021
Silver Sponsor
Ventura Foods REG-logo

Health & Safety

CREATE is being planned in accordance with Informa AllSecure standards, and we will provide regular and timely updates to help the community best prepare for attending. For further information regarding events in Colorado, please visit: